En esta entrevista, Lucilla Talamazzi comparte aprendizajes de su trayectoria en multinacionales y startups, desde Pronovias hasta Back2Life. Subraya el papel de la cultura corporativa como ancla en momentos de transformación, la necesidad de dedicar tiempo al equipo para generar confianza y cómo la adaptabilidad se convierte en clave para evolucionar sin perder la esencia.
Corporate culture
So.
Okay.Corporate culture in times of change:Is it an anchor to prevent drifting?
Very nice, but I won't put it on.Moments of change have been repeated throughout my professional life, and if it hadn't been for my attachment to the corporate culture,it would have been difficult.find a pivot around which to gravitate and remain calm,because obviously times of change disrupt both people and the company.
And I was lucky to have worked for a company, Pronovias,which was a mature company, it wasn't new, and so I was surrounded by people who had been working at the company for many years.
This creates a lot of seniority and a very strong culture.
So you definitely need it as an anchor, and you also need it a bit as a compass for drafting the company's DNA and for obviously remaining faithful to your principles and values.it is logical that in large companies you have to do a little work behind the scenes, in the sense that these principles must be upheld through various functions, such as the role of management, the role of People, obviously.
And sometimes little is said about the legal function which I take care of.
Because through the work we do, which is in contact with the entire company, from drafting policies and applying codes of ethics,when drafting contracts, the culture is part of the starting point to ensure we're applying it correctly.
So, the company views the corporate lawyer as that person who must have certain principles, and must know how to communicate and apply them.
So, undoubtedly, it comes back to culture in these moments of change because these are the functions that the everybody relies on.
Like, what do we do now?So we need to stay calm and maintain our ability to drive.without disrupting things, putting the situation into perspective,calm down the team,calm yourself down too, stay calm, and look ahead.
Pronovias is a large, multinational company where it is really important to that we do this, because there is a lot of diversity within the company,There are people who are indeed historical figures, but there are also people who are historical because they have a historical role in the life of the community.
They are also new people, so you may need to do a little more in order to promote what their principles, values, and corporate culture are.
In a startup like Back2Life, the concept is very different.
It starts with the few people there are but it still requires maintaining loyalty to the brand or to the concept you want to explain to suppliers,or people you interact with, what you want to convey through the company.
So it's a little more formal, if you like, but it's very people-oriented.by having a clear understanding of it and knowing how to communicate it correctly.
